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ok, so you've sold a lot of records and travelled around the
world playing music, so whats next? open a bowling alley?
start a water park? a dolphin circus? or, a tea shop?
why a tea shop? well, why not a tea shop? see, if id
opened a bar id become a full blown alcoholic, and
i thought that it would be a good idea to devote myself
to healthy things, like tea. cos tea is healthy. it tastes
nice and its healthy. what they refer to in contemporary
parlance as a win/win situation.
so in 2002 we opened teany on the lower east side of
manhattan. and people came. and they ate. and drank.
and it was good.
i can already hear your next question: so why put teany in
a bottle? thats a good question. i can only give you the
goldilocks answer.
see, when we opened teany we wanted to serve iced-tea.
but all of the commercial iced-teas we found were either
too sweet or not sweet enough. so we, presumptuously, set
out to make an iced-tea that was tasty and sweet but not
too sweet. lo and behold, we came up with teany iced
teas. some of our competitors make bottled iced teas that
have 40 or 50 grams of sugar per serving. and some of our
competitors make bottled iced teas that have no grams
of sugar per serving. our friends didnt really like either, so
we came up with a happy medium, hovering around
14 grams of sugar per serving, because we wanted
to make our friends happy (thats what friends do).
teany is sweet and tasty enough so that its like a party in
a bottle, but not so sweet that you feel like youre drinking
a piece of pie and then end up with a sugar hangover
5 minutes after you drink it.
and we use healthy ingredients like organic cane juice
and green tea and white tea and blueberry juice and
pomegranate juice, to name a few.
also, if you look on our bottle youll see a little cartoon
character that looks like a cross between a tiny person
and a bug. thats the little idiot, and hes our unofficial mascot.
why little idiot? well, its supposed to be a sort-of
self-portrait, and as im not very big and not very bright
i thought that little idiot would be a good name for it/me.
thanks!
moby
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